Marketing help
Integrating with Viator is the easy part. Now you must effectively merchandise and sell tours and activities on your website. We’ve put together some helpful articles and how-to guides to help you better market our inventory on your site.
Recent articles
Affiliate Links 101
As a Viator affiliate, you can earn commission by promoting travel experiences to your audience through your unique affiliate links. To reach your...
Reserve Now & Pay Later: Everything you need to know
Reserve Now & Pay Later is enabled on a majority of affiliate links! The much-loved feature for travelers helps increase your conversion rate...
New Affiliate Playbook: Maximize Earnings with the Viator Affiliate Program
Welcome to the Viator Affiliate program! We’re excited to have you on board and look forward to helping you monetize your travel recommendations....
Maximize Your Reach: Sharing Your Viator Shop on Social Media
Promoting your Viator Shop on social media is a powerful way to reach a broad audience and drive more bookings. Each platform offers unique...
How Viator Shop is Changing the Link Share Game
As a content creator, you know that every second of your audience’s time is precious. With only 1.3 seconds (or less!) to capture and keep your...
Video: Using Collections in Viator Shop
Viator Shop is a great tool to help you organize all of your experience recommendations in one place, and that is made possible through Collections....
Video: Getting Started with Viator Shop
Viator Shop is your dedicated recommendations page on Viator, where you can save, organize and share all of your experience recommendations from one...
7 ideas for creating collections with Viator shop
Do you dream of turning your travel experiences and know-how into income? Create your Viator Shop! This new platform allows you to curate, share,...
How to set up secure voucher redemption
This page is your complete guide to describe how to set up secure voucher redemption and reduce fraud-related rejectionsViator’s fraud prevention...
The Social Media Creator’s Guide to Viator Experiences
Travel today is all about curating unforgettable experiences. Think ziplining through jungles, unlocking hidden culinary gems, or diving deep into a...

Marketing help for content partners
Calculating Product Pricing
Viator tags, explained
Technical Guide for API Partners
Learn how you can best use the Viator Partner API to display, promote and sell Viator’s products on your own website or travel-booking system.
How Tripadvisor and Viator Work Together to Grow Your Business
How Tripadvisor and Viator Work Together to Grow Your BusinessWhen travelers find an experience they love, they want to book it immediately. If your...