Marketing help
Integrating with Viator is the easy part. Now you must effectively merchandise and sell tours and activities on your website. We’ve put together some helpful articles and how-to guides to help you better market our inventory on your site.
Recent articles
Effective Web Design for Selling Experiences
We want to help you gain the most amount of traction for the content you work so hard to produce. In this article you'll be able to pick up some...
Viator Partner Tips
One of the most important first steps to earning commissions through the Viator Partner Program is to understand your website’s target audience....
Learn Affiliate Marketing: The Beginner’s Guide
Affiliate marketing is a performance-based advertising model in which individuals or businesses promote products or services online and earn a commission for each action generated through their efforts.
SEO Basics: Optimizing your content
Now that you’ve done your keyword research, it’s time to start integrating your keywords into your website content. Odds are, if you’ve already...
The dos and don’ts of merchandising tours and activities
Through your merchandising you can build excitement for a trip, help customers make decisions, and encourage repeat bookings.
Reporting on your performance
To analyze performance over time or see campaign level reporting, you’ll need to go to the “Performance” section of your account.
Best practices for widgets
While you may think that there might not be any fine-tuning, small changes you make can have a big impact on the performance of your widget.
SEO Basics: What are SEO and keywords?
There are a few basic steps you can take to optimize your site for search engines, so you can grow your traffic and maximize commission.
[Deprecated] Affiliate Payments | Viator Partner API
The iframe solution offers a simple option to partners who are only selling Viator experiences and who don’t want the overhead of dealing with their...
Viator API certification: back-end checks
Congratulations - you’re one big step closer to going live with your Viator API integration, with only one more step left! Before moving to...

Marketing help for content partners
New Affiliate Playbook: Maximize Earnings with the Viator Affiliate Program
Welcome to the Viator Affiliate program! We’re excited to have you on board and look forward to helping you monetize your travel recommendations....
Maximize Your Reach: Sharing Your Viator Shop on Social Media
Promoting your Viator Shop on social media is a powerful way to reach a broad audience and drive more bookings. Each platform offers unique...
How Viator Shop is Changing the Link Share Game
As a content creator, you know that every second of your audience’s time is precious. With only 1.3 seconds (or less!) to capture and keep your...
Video: Using Collections in Viator Shop
Viator Shop is a great tool to help you organize all of your experience recommendations in one place, and that is made possible through Collections....