Marketing help

Integrating with Viator is the easy part. Now you must effectively merchandise and sell tours and activities on your website. We’ve put together some helpful articles and how-to guides to help you better market our inventory on your site.

Recent articles

SafeTravels founder “makes money in his sleep” with Viator widgets and links

Aug 5, 2021 | Blog, Case Studies, Travel Affiliate Marketing

Chris’ life changed overnight when SafeTravels, his company that makes apps for tour groups, started getting dozens of bad reviews on the app...

New product search capabilities on the Viator Partner API

Jun 10, 2021 | Affiliate API, Travel Commerce Partners

We’re making it easier and faster for affiliate partners to connect to Viator’s supply We’ve recently launched a new endpoint that makes it possible...

Viator API Certification

Jun 10, 2021 | Merchant API, Travel Commerce Partners

This page is your complete guide to Viator’s API certification requirements, including instructions and best practices for each element we certify....

Early-adopter PlacePass implements V2 of Viator Partner API

May 12, 2021 | Merchant API, Travel Commerce Partners

PlacePass sees increase in bookings after implementing v2 of the Viator Partner API PlacePass is a leading meta-search engine for travel...

All you need to know about cancellations

Apr 26, 2021 | Merchant API, Travel Commerce Partners

Products on Viator fall into three cancellation policies types, each with their own specifications and logic.

10 US Trending Destinations in Spring 2021

Mar 29, 2021 | Blog, Travel Affiliate Marketing, Travel Trends

What a year it has been. With the pandemic ruining most 2020 plans, recent news of vaccination rollouts are giving many people hope of travel in the...

Technical Guide for API Partners

Mar 18, 2021 | Travel Commerce Partners

Learn how you can best use the Viator Partner API to display, promote and sell Viator’s products on your own website or travel-booking system.

Front-End Guide for API Partners

Mar 17, 2021 | Travel Commerce Partners

Based on our years of experience we have compiled a front-end guide for you, including UX best practices and how to optimize conversion.

New Structured Data Capabilities and Faster Response Times on Viator’s Merchant API

Feb 26, 2021 | Merchant API, Travel Commerce Partners

To enable a simpler development to our API and to improve product filtering, we are introducing a number of machine-readable fields across products, availability schedules, and booking data.