News & updates
Check back frequently to stay up to date on the latest trends, new consumer preferences and more updates from Viator.
Monitor the 2021 travel market rebound with Viator
North America is experiencing a rapid travel market rebound and the Viator team wants to help you capitalize on this trend. We’ve put together insights on the top destinations, trending tours and activities, and more.
Recent articles
Top-Converting Products
With over 300,000 experiences to choose from on Viator, we know it can be tough to filter through search results to find the best products for your...
Sponsored link attributes are now needed on all affiliate links
How to Add the Sponsored Link Attribute to Affiliate Links Affiliate links on pages such as product reviews or shopping guides are a common way for...
New product search capabilities on the Viator Partner API
We’re making it easier and faster for affiliate partners to connect to Viator’s supply We’ve recently launched a new endpoint that makes it possible...
10 US Trending Destinations in Spring 2021
What a year it has been. With the pandemic ruining most 2020 plans, recent news of vaccination rollouts are giving many people hope of travel in the...
Badge of Excellence
The Badge of Excellence is awarded to experiences that have met our highest quality standards and are well reviewed by travelers.
Updates to Viator’s Product Standards
We have analyzed booking performance across all products to identify what makes a listing high quality, and we are sharing that with you.
How to use new safety features on Viator
Viator has made traveling during the COVID-19 pandemic easier by adding safety features to both the search results and product pages.