How to use Viator’s widget builder

Using the widget builder, you can quickly and easily create widgets in just minutes. The widget builder will provide you with a code that you can copy and paste on your website to immediately start earning commission

Getting started

Where to find the widget builder

You can find the widget builder in the “Widgets” tab in the “Tools” section of your account. Watch the video below for more details.

Choose which tours to feature

The Viator widget builder will give you the option to create widgets based on a: 

Destination

You select the destination and we pull in the top experiences in that destination
(e.g. top tours in Rome)

Tour category

You select a category within a destination and we pull in the top experiences in that category
(e.g. Food, Wine & Nightlife)

e

Curated list of products

You select any tour or activity to provide a curated list of your chosen experiences
(e.g. brewery tours of Berlin)

Building a Widget Based on a Destination or Attraction

widget builder - destination- search

Step 1a

Select the “Destination or category” button, if not selected already.

Using the search bar, search for a destination or attraction and select the appropriate destination or attraction that appears in the search results. You can also copy a viator.com destination URL and paste it into the “Destination or category” section of the widget builder

widget builder - destination- customize

Step 1b

Select the number of tours you’d like to show, the language your widget will display, and the currency your widget will display. You also have the option to add campaign tracking, which we recommend adding. 

widget builder - destination- copy code

Step 2

Use the widget preview on the right to show what your widget will look like once it goes live on your site. If you’re content with this, copy the code and add it to your site.

Building a widget based on a category

widget builder - category - viator.com url

Step 1a

In another window, navigate to viator.com and search for the category within the destination of focus.

Note: you are unable to search for categories in the widget builder.

widget builder - category - paste url

Step 1b

Then, copy that viator.com URL and paste it into the “Category (URL only)” section of the widget builder. 

widget builder - category - customize

Step 1c

Select the number of tours you’d like to show, the language your widget will display, and the currency your widget will display. While optional, we always recommend adding campaign tracking.

widget builder - category - copy code

Step 2

Use the widget preview on the right to show what your widget will look like once it goes live on your site. If you’re content with this, copy the code and add it to your site.

Building a widget based on your own curated list of individual tours

widget builder - curated listed - search

Step 1a

Select the “Specific tours” button. Search for specific tours one-at-a-time using the search bar, or individually copy viator.com URs and paste them into the “Specific Tours” section in the widget builder. You can select up to 30 tours or activities per widget.

widget builder - curated listed - customize

Step 1b

Select the language your widget will display, and the currency your widget will display. Use the widget preview on the right to show what your widget will look like once it goes live on your site.

widget builder - curated listed - copy code

Step 2

Use the widget preview on the right to show what your widget will look like once it goes live on your site. If you’re content with this, copy the code and add it to your site.

Next step: add your widget to your website

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